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Cash on delivery & dropshipping

Affiliate tracking platform for dropshipping and cash on delivery (COD) affiliate networks.

Used by the majority of cash on delivery and dropshipping affiliate programs and networks across Europe, TrafficManager also helps media buying teams centralize offers, tracking and reporting in one platform.

Built for the way cash on delivery businesses operate

Connect advertisers, affiliates, media buying teams and call centers in one customizable, white-label platform.

Manage your leads, orders and call center

Collect orders through Shopify, WooCommerce, API integrations or embedded iframe forms. Give your call center operators access to the relevant leads inside TrafficManager to contact customers and update order statuses, or connect your existing CRM. Keep your advertiser operations and affiliate tracking connected.

Give affiliates an easier way to promote your products

Provide affiliates with an offer marketplace, ready-to-integrate order forms, API access and Shopify tools for submitting orders. Help them track and optimize campaigns through direct integrations with Google Ads, Meta and TikTok, with reporting available in their own affiliate dashboard.

Bring your media buying operations into one platform

Centralize the offers your team promotes from multiple TrafficManager clients using the TrafficManager ecosystem and automatic offer imports. Connect third-party advertisers through supported integrations, keep imported offers synchronized, and compare performance without constantly switching between platforms.

Control payouts and the quality of your traffic

Set different payouts for Google, Facebook, TikTok and other traffic sources instead of paying the same amount for every acquisition. Manage affiliate commissions, payment requests, budgets and caps, while using anti-fraud tools and Misleading Traffic Shield to monitor traffic quality and how affiliates promote your products.

Exclusive features for enhanced performance

Pre-agreements for affiliates with digital signature

Simplifying the legal aspects of your business to ensure a smooth and compliant affiliate onboarding process.

Seamless WooCommerce integration

Our WooCommerce plugin ensures a hassle-free S2S postback setup, streamlining your tracking process.

Multilingual accessibility

Our dashboard, translated by native speakers into English, Italian, German, Chinese, Arabic, Russian, Romanian, and Danish, ensures global accessibility.

Meta, Google & TikTok API integrations

Connect affiliate campaigns to Meta Conversions API, Google Ads API and TikTok Events API. Send conversion data directly to the advertising platforms to support campaign measurement and optimization.

Smart budget and capping controls

Manage product availability with ease, thanks to our budget and capping features.

Advanced anti-fraud measures

Stay ahead of fraud with our in-house, machine-learning-based anti-fraud solution, ensuring the integrity of your leads.

Tailored affiliate manager accounts

Customize access across the platform for your team to facilitate effective affiliate management.

Payouts by traffic source

Set different affiliate payouts for Google, Facebook, TikTok and other traffic sources, so your commission rules reflect how each customer is acquired.

Misleading Traffic Shield

Review traffic referrers and inspect the pages affiliates use to promote your products. Identify misleading promotions and investigate traffic quality alongside lead and delivery performance.

Custom features or integration on request

Discuss the workflows and integrations your business needs with our team, with scope and development costs agreed before implementation.

And much more. Explore the full range of tools for your COD and dropshipping operations below.

Powerful tools. Practical possibilities.

Tools for your COD and dropshipping affiliate operations, from onboarding and order tracking to payments and reporting.

Choose a task to explore the tools. Open any feature for the full explanation.

Highlights

Lead and order management

Collect customer details and manage follow-up, orders and conversion statuses. Explore feature

Capture leads and orders through supported store plugins, APIs or embedded iframe forms. Manage customer details, follow-up and order statuses inside TrafficManager, give your team access to the relevant lead area, or connect your existing CRM through supported API integrations. Keep operational updates connected to affiliate reporting.

Call center access and CRM integrations

Give operators access to relevant leads or connect your existing CRM. Explore feature

Give call center operators access to the relevant lead management area in TrafficManager so they can contact customers and update statuses. Alternatively, connect a third-party or in-house CRM through APIs. Our team can help review the integration requirements and agree on the implementation scope.

Lead collection through APIs and iframe forms

Let affiliates send customer enquiries and orders directly to your offers. Explore feature

Provide affiliates with API access or embedded iframe forms to collect customer details and submit leads or orders to your offers. Receive the information in TrafficManager for follow-up and connect the resulting conversion data with affiliate reporting.

Shopify and WooCommerce plugins

Connect stores and give affiliates tools to promote products and submit orders. Explore feature

The Shopify advertiser integration lets you track and manage orders generated by your affiliate program. A separate Shopify affiliate plugin lets affiliates promote products in their stores and send order details to advertiser offers in TrafficManager. The WooCommerce S2S postback plugin connects store conversion reporting to the platform.

Automatic offer imports and synchronization

Bring partner offers into one platform and keep imported offers up to date. Explore feature

Import offers from connected TrafficManager platforms and keep them synchronized through TrafficManager Auto Sync. Media buying teams and networks can centralize offers from multiple TrafficManager clients. Third-party advertiser connections depend on the supported API or postback integration.

Affiliate payouts by traffic source

Pay different amounts for Google, Facebook, TikTok and other traffic sources.Requires Misleading Traffic Shield Explore feature

Set different affiliate payouts according to the source of an acquisition instead of applying the same rate to all traffic. This requires Misleading Traffic Shield and the fingerprint script on affiliate landing pages so TrafficManager can identify the traffic source and apply your configured payout rules.

Misleading Traffic Shield

See the landing pages and referrers behind your affiliate conversions.Optional add-on Explore feature

Identify the landing pages affiliates use to generate conversions and review traffic referrers to understand how your offers are promoted. Investigate misleading promotions and traffic quality against your program rules. The module requires the fingerprint script on the affiliate landing pages; referrer data is retained for six months.

Configurable anti-fraud checks

Investigate suspicious traffic and conversions with configurable controls. Explore feature

Use TrafficManager’s in-house anti-fraud tool to configure checks for fraudulent traffic, conversions and credit card transactions. Review the available signals and investigate suspicious activity alongside campaign reporting. Check the applicable tools and plan availability in the full pricing comparison.

Meta, Google and TikTok API integrations

Send conversion events to the advertising platforms your affiliates use. Explore feature

Connect affiliate campaigns to Meta Conversions API, Google Ads API and TikTok Events API. Send conversion data directly from TrafficManager to the connected advertising accounts to support campaign measurement and optimization. Review the relevant plan availability and integration setup in the full pricing comparison.

Offer budgets and conversion caps

Control daily or total spend and conversion volumes for each offer. Explore feature

Set total or daily budgets, total or daily lead and conversion caps, or combine them. Apply limits across the network or to an individual affiliate to control advertising spend and the volume of conversions accepted for an offer.

Affiliate and campaign performance reporting

Compare offers, partners and traffic sources alongside lead and order results. Explore feature

Use detailed statistics and reporting to compare affiliate campaigns, offers and traffic sources. Review conversion performance alongside the lead and order statuses recorded in TrafficManager, so your team can investigate results and decide where to focus its media buying and partner activity.

Affiliate payment management

Manage affiliate balances, payment requests and invoice requirements. Explore feature

Create custom payment profiles for affiliates, including bank transfer, PayPal, cryptocurrency and other methods. Requested amounts are put on hold and deducted from the affiliate balance when you mark the payment as completed. You can require affiliates to upload an invoice before requesting payment.

Tracking and reporting

Fast tracking redirects

Route visitors to the right offer using location, device and other targeting rules. Explore feature

Route visitors to direct offers or SmartLinks using targeting rules such as country, device, operating system and carrier. Record the click and apply your configured routing logic before redirecting to the destination.

Advanced statistics & reporting

Compare campaigns, affiliates and traffic sources with detailed performance breakdowns. Explore feature

Leverage the most advanced real-time statistics and reporting with 50+ data breakdowns to efficiently analyze your campaigns and increase your profit.

Affiliate pixel tracking

Let affiliates connect their tracking pixels to conversion events. Explore feature

Give your affiliates the possibility to implement their pixels on your landing pages to better track and optimize their traffic.

Multiple-currency conversions

Work with conversion values across the currencies used by your business. Explore feature

Now you can receive postbacks in 170 different world currencies (including Bitcoin), and they will be converted to the currency of your platform using the current exchange rate, updated daily.

Dynamic time zone statistics

This feature will allow you, as an admin, and all your affiliates to change the time zone of the statistics in... Explore feature

This feature will allow you, as an admin, and all your affiliates to change the time zone of the statistics instantly and split the data by hour.

Postback URL and pixel tracking

Connect conversion events through server-to-server postbacks or browser pixels. Explore feature

Postback URL integration and testing tool available for both admins and affiliates, for live statistics and fast third-party offer integrations. If you prefer old-fashioned pixel tracking instead of postbacks, TrafficManager supports it as well, but we strongly recommend switching to S2S postback tracking due to its higher security level and the accuracy of the data tracked and reported.

Google Ads API

Send supported conversion events to Google Ads to improve campaign measurement. Explore feature

This feature allows you to send conversion events to Google Ads whenever a user completes a valuable action. By using this integration, you can measure the return on your campaigns more precisely, optimize your bids, and refine your targeting. Google introduced advanced conversion tracking to ensure better attribution and align with evolving privacy regulations.

Meta Conversions API

Send supported conversion events to Meta through its server-side API. Explore feature

Send conversion events from TrafficManager to Meta through the Conversions API. Give affiliates a server-side connection to their Meta data source to support campaign measurement and optimization alongside their browser pixel.

TikTok Events API

Report supported conversion events to TikTok for campaign measurement. Explore feature

This feature allows you to send conversion events to TikTok whenever a user completes a valuable action, through the TikTok Events API. Server-side tracking gives you more accurate attribution for your TikTok campaigns, helps you optimize bids and targeting, and keeps measurement reliable despite browser and privacy restrictions.

Partner operations

White label

Run the platform on your own domain with your logo, colors and branding. Explore feature

We will install the platform on your own custom domain and you will be able to customize the colors, logo, title, and description as you wish. See an example here.

Customizable affiliate registration page

Create an affiliate registration experience that matches your brand. Explore feature

The 'Customizable Affiliate Registration Page' feature represents an advanced solution for enhancing user experience and the performance of your affiliate program. With this functionality, you can create personalized registration pages with blurred and alpha images, social buttons, responsive design, and customizable colors. This innovative approach brings an attractive visual appeal, creating a memorable first impression and encouraging potential affiliates to join your program.

Multilanguage dashboard

Let your team and partners use the dashboard in a supported language. Explore feature

The TrafficManager affiliate software is fully translated by native speakers into English, Italian, German (Deutsch), Chinese, Arabic, Russian, Romanian, and Danish. Do you need to add your language to our tracking platform? Just open a ticket and we'll tell you how!

Affiliate manager accounts

Give managers access to the affiliates and reporting they are responsible for. Explore feature

Give custom access and rights to your employees/managers to easily manage the affiliate program. You can permit an affiliate manager to see only the activity and numbers of the affiliates you assigned to them, or grant access at the entire affiliate network level (managers can receive access from the admin to see the activity of all the affiliates). You can also automatically reward your affiliate managers with credit based on their affiliates' performance, using a percentage of your profit or payout, at your choice, including for other affiliate managers they bring under them and manage.

Affiliate/publisher interface

Give partners their own workspace for offers, promotional tools and reporting. Explore feature

We have built a great-looking and intuitive affiliate dashboard interface to give your affiliates one of the best experiences they have ever had with an affiliate network while you automate your workflow with them. Real-time statistics, multiple filters and logs to check and optimize their performance, custom smartlinks and other promo tools, tracking domain management, postback integrations, pixel placement, and fallback traffic are just the tip of the iceberg. They will love it.

Pre-agreements for affiliates with digital signature

Collect signed partner agreements during your affiliate onboarding process. Explore feature

If you need to sign marketing agreements or contracts with your affiliates, TrafficManager lets you automate this task. Upload pre-agreements to your affiliate program that your affiliates will electronically sign at registration or before requesting their first payment. These agreements are always available to download from the affiliate account interface, as well as for the admin, affiliate manager, and finance user roles.

Custom domains for affiliates

Let affiliates promote offers using their own tracking domains. Explore feature

All your affiliates will be able to use their own custom domains to promote your offers. If you wish, you can let them fully manage the tracking domains they use, including adding new ones or deleting existing ones at any time.

Custom shortlinks for affiliates

Create short promotional URLs that keep affiliate attribution connected. Explore feature

Discover innovative tracking with our new Custom Affiliate ShortLinks feature. Your affiliates will be able to create unique, simplified URLs to promote your affiliate program's products or services as easily as possible. Revolutionize your sales tracking from influencer live streams, TV shows, videos, music, and more. Enhance your campaign strategy, track conversions seamlessly, and maximize success with this cutting-edge tool that allows you to create unlimited combinations of shortlinks under the same domain, also accessible via API.

Newsletter area

Publish Newsletters with your latest offers, campaigns, promo tools, payout changes or promotions and keep you... Explore feature

Publish Newsletters with your latest offers, campaigns, promo tools, payout changes or promotions and keep your affiliates always informed about all your important updates. Once you publish a newsletter your affiliates will see a message in their dashboard showing the title of the newsletter. The notification will remain there until they access it or manually close it.

Commissions and payments

Affiliate payment management

Manage affiliate balances, payment requests and payout workflows. Explore feature

You can create any kind of custom payment profile for your affiliates including Cryptocurrency, PayPal, Wire transfers and many more. When requesting a payment in your affiliate program, your affiliates' credit will be put on hold and automatically deducted once you mark that payment as done. If you wish, you can also set a rule requiring your affiliates to upload an invoice before requesting a payment.

Custom payouts

Set the commission arrangements that fit each offer and affiliate relationship. Explore feature

You can set custom payouts for your offers for each affiliate, at the offer level.

CPC/CPM payout type for affiliates

Set up affiliate payouts based on clicks or impressions. Explore feature

If you have affiliates who prefer to work on CPC/CPM rates rather than being paid on leads or conversions, we have you covered. You can create such offers in your marketplace and also set custom payouts for your affiliates.

Revenue share tiers payout

Configure revenue-share tiers for your affiliate commission agreements. Explore feature

This payout mode will allow you to create offers with revenue-share dynamic payouts, divided into tiers, rewarding affiliates based on the total amount of their monthly payout.

Advanced custom payout rules

Apply custom payout logic to offers and affiliates as your agreements require. Explore feature

This feature allows you to set up advanced custom payout rules for your offers and affiliates at any level of complexity.

Sub-affiliate referrer system feature with multi-layer commission tracking

Track referral relationships and commissions across multiple partner levels. Explore feature

Experience the power of unlimited potential with our Sub-affiliate Referrer System, featuring Multi-Layer Commission Tracking. This system allows you to create and manage an infinite number of commission layers, offering unparalleled flexibility and precision in your affiliate network's structure and growth.

Automation, integrations and control

Budget and capping

Control spend and conversion volume with total or daily budgets and caps. Explore feature

Fully manage your offer budgets and capping to control your advertising spend. You can add a total or daily budget, a total or daily cap for leads/conversions, or combine them as you wish. You can limit the cap or budget across the entire network or per affiliate. This feature is available with all our packages, regardless of the pricing plan.

Auto-optimize landing pages

Compare landing pages and optimize traffic allocation by conversion rate. Explore feature

Automate your landing page A/B testing with our tracking software from day one. You can add multiple landing pages for your marketplace offers and use our auto-optimize tool to send traffic to the best-converting page automatically, without asking your affiliates to change their tracking links every time you need to test a new landing page. Just add it to the mix and let our tracking platform optimize the traffic for you.

Advertiser tags in offers

If you work with third-party advertisers but don't want to give them access to the advertiser panel of your pl... Explore feature

If you work with third-party advertisers but don't want to give them access to the advertiser panel of your platform, you can create the offers as an admin or affiliate manager and tag them with your partner's name for internal use. This lets you filter the periodic statistics and numbers for each partner name (advertiser name).

In-house anti fraud tool

TrafficManager's highly customizable and automated anti-fraud solution for checking fraudulent traffic, conver... Explore feature

TrafficManager's highly customizable and automated anti-fraud solution for checking fraudulent traffic, conversions, and credit card transactions.

Misleading Traffic Shield

Review the landing pages affiliates use to generate leads and conversions. Explore feature

To help you prevent misleading affiliate traffic and gain better visibility over how your offers are promoted, we introduced the Misleading Traffic Shield feature. It allows you to identify the exact landing pages used by affiliates to generate conversions, giving you the tools to monitor traffic quality and ensure compliance with your network rules. The referrer data is kept for 6 months.

GDPR compliance suite of solutions

This comprehensive set of solutions provides options for GDPR and ePrivacy directive compliance to retain trac... Explore feature

This comprehensive set of solutions provides options for GDPR and ePrivacy directive compliance to retain tracking and customer-centric insights.

WooCommerce plugin for S2S postback

Connect WooCommerce conversions using the server-to-server postback plugin. Explore feature

Easy integration for e-Commerce websites using WooCommerce thanks to our S2S Postback plugin that will automatically integrate your website with our affiliate tracking software.

Shopify plugin for affiliates

Let affiliates promote your products through their Shopify stores. Explore feature

This TrafficManager Shopify plugin makes it simple for affiliates to link their Shopify store or landing page with TrafficManager. With this plugin, affiliates can easily send all the order details received in their Shopify store or landing page directly to the advertiser's products listed as offers in TrafficManager. From there, the advertiser can process the orders through a call center or shipping company and manage the order statuses (pending, confirmed, shipped, returned, canceled, etc.).

Custom CRM API

Connect your CRM to supported platform data and workflows through an API. Explore feature

Custom CRM API

Telegram bot for notifications

If you want to use a Telegram bot for your platform notifications instead of traditional email, you can do so ... Explore feature

If you want to use a Telegram bot for your platform notifications instead of traditional email, you can do so by integrating your bot with our platform from the settings page. All you need to do is create the Telegram group and ask your affiliates to join it.

TrafficManager auto sync

Keep imported offers synchronized between connected TrafficManager platforms. Explore feature

TrafficManager Auto Sync automatically synchronizes imported offers between two platforms, ensuring seamless data consistency and accuracy while minimizing manual effort. This feature streamlines the process of keeping offer data up-to-date across systems, saving time and reducing the risk of errors.

Custom features

Do you need a custom feature to run your business with us? Open a support ticket, and we will build it for you... Explore feature

Do you need a custom feature to run your business with us? Open a support ticket, and we will build it for you for a fair charge based on the development time required.

And many more

Explore the demo or compare features and plans.

Connected to the tools you use.

TrafficManager is integrated with:

Stripe
Chargebee
Shopify
WooCommerce
Helpship
eLogy
webshippy
HubSpot
AMSPED
OpenAI MCP connection
Claude MCP connection
And much moreDiscuss your integration →

From our customers

The platform matters.
So do the people behind it.

Hear from the businesses using TrafficManager to run and grow their affiliate operations.

TrafficManager TrafficManager www.trafficmanager.com 4.6 · Excellent

Truly great Tracking Platform and top tier service

In short: Honest, helpful and professional. The reason why I migrated 2 networks to Traffic Manager is because of the level of investment they show in your project. As a business owner, network manager or project owner it is very reassuring to see how much they care about your business' well being - very professional and nothing praise there. Deadlines were met, requirements were delivered and both migrations have been executed smoothly.

Teun

Review on Trustpilot

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Trustpilot Read review

Stay connected with TrafficManager

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Cash on delivery and dropshipping questions

Is TrafficManager suitable for cash on delivery (COD) affiliate networks?

Yes. TrafficManager brings affiliate onboarding, offers, order forms, lead management, tracking, reporting and affiliate payments into one white-label platform for COD and dropshipping operations.

Can I use my own brand and domain?

Yes. We install the platform on your custom domain. You can customize its colors, logo, title and description, as well as affiliate login and registration pages.

How do I collect orders and leads?

Use the order form creator to build an order or lead collector form, then connect it through an iframe or API. The Leads Management tool lets your team edit lead details and assign statuses.

Can my affiliates send orders from Shopify?

Yes. The TrafficManager Shopify plugin for affiliates sends order details from their Shopify store or landing page to advertiser products listed as offers in TrafficManager. Advertisers can process orders through a call center or shipping company and manage pending, confirmed, shipped, returned and canceled statuses.

Can I connect WooCommerce or my own CRM?

The WooCommerce S2S postback plugin connects ecommerce websites with TrafficManager tracking. The custom CRM API also supports integration of external lead-management workflows.

Can third-party advertisers manage their own offers?

Yes. Advertisers can join on a post-pay or pre-pay model, connect their CRM and create and manage marketplace offers under your administrative supervision.

How can I control offer budgets and lead volumes?

Set total or daily budgets, total or daily lead/conversion caps, or combine them. Limits can apply across your network or per affiliate. Budget and capping controls are available on every plan.

What tools help me monitor affiliate traffic quality?

The in-house anti-fraud tool checks traffic and conversions. Misleading Traffic Shield helps identify the landing pages affiliates use to generate conversions, with referrer data retained for six months. Check plan and optional-feature availability in pricing.

Can I customize affiliate payouts and manage payments?

Yes. Set custom offer payouts per affiliate, configure advanced payout rules and create payment profiles such as bank transfer, PayPal or cryptocurrency. You can also require an invoice before an affiliate requests payment.

Can I try the platform before choosing a plan?

Start a 30-day trial or request a demo to review your order flow, integrations and affiliate operations with our team. The pricing page explains available plans and their conditions.

Ready to revolutionize how you manage your COD affiliate network?

Join TrafficManager now for a seamless, efficient, and advanced affiliate tracking experience. Book a call with us for a personalized demo or register for a 30-day free trial and witness the transformation yourself!

Accepted payment methods

Flexible payment options: credit card, PayPal, cryptocurrency, or bank transfer

  • Visa
  • Mastercard
  • Amex
  • PayPal
  • Crypto
  • Bank transfer