All-in-one platform
Create and manage your affiliate program from scratch, automate routine tasks and get control over your partnership relations within one platform.
Simple solutions. Powerful performance.
Launch and manage your affiliate program or network with a white-label platform for tracking, reporting, commissions and partner operations.
Built around your business
TrafficManager is an advanced, fast and fully customizable white-label affiliate tracking platform. Kickstart and scale your affiliate program.
Let’s talk about your business model.
Talk to our team →A complete affiliate ecosystem
Tracking and management solutions that bring your affiliate business together.
Create and manage your affiliate program from scratch, automate routine tasks and get control over your partnership relations within one platform.
Full SaaS cloud-based tracking platform for better performance, security, and content distribution.
We make complicated things simpler so that you can concentrate on the things that really matter.
Fully transparent pricing policy that gives you total control over your budget.
Standard TrafficManager version
Robust technology
Cloud affiliate tracking software for advertisers, affiliate networks, affiliate programs and membership sites.
Choose a task to explore the tools. Open any feature for the full explanation.
TrafficManager comes as a white-label platform on your own custom domain. Customize the logo, colors, platform title, description and affiliate registration experience to match your business. Give advertisers, affiliates and your team their own account views and access permissions.
Receive conversion events from advertisers through incoming S2S postbacks and send configured events to affiliates through outgoing postbacks. Use the integration and testing tools to connect your partners and follow their activity in live statistics as events reach TrafficManager. Pixel tracking is also supported.
Analyze campaigns with real-time statistics and more than 50 data breakdowns. Review the performance of offers, affiliates and traffic sources, use filters to investigate results, and export data for your reporting workflow. Statistics reflect the conversion data received by the platform.
Use SmartLinks with a machine-learning algorithm to distribute traffic across eligible offers. When enabled by the admin, each affiliate can select the offers in their SmartLink and configure their own traffic distribution logic. Apply targeting rules to match traffic with suitable destinations.
Identify the landing pages affiliates use to generate conversions and review traffic referrers to understand how your offers are promoted. Investigate misleading promotions and traffic quality against your program rules. The module requires the fingerprint script on the affiliate landing pages; referrer data is retained for six months.
Configure custom payouts for individual offers and affiliates. With Misleading Traffic Shield enabled and the fingerprint script installed on the affiliate landing page, set different payouts for traffic from Google, Facebook, TikTok and other sources instead of paying the same amount for every acquisition.
Import offers from connected TrafficManager platforms and keep them synchronized through TrafficManager Auto Sync. Media buying teams and networks can centralize offers from multiple TrafficManager clients. Third-party advertiser connections depend on the supported API or postback integration.
Capture leads and orders through supported store plugins, APIs or embedded iframe forms. Manage customer details, follow-up and order statuses inside TrafficManager, give your team access to the relevant lead area, or connect your existing CRM through supported API integrations. Keep operational updates connected to affiliate reporting.
The Shopify advertiser integration lets you track and manage orders generated by your affiliate program. A separate Shopify affiliate plugin lets affiliates promote products in their stores and send order details to advertiser offers in TrafficManager. The WooCommerce S2S postback plugin connects store conversion reporting to the platform.
Connect affiliate campaigns to Meta Conversions API, Google Ads API and TikTok Events API. Send conversion data directly from TrafficManager to the connected advertising accounts to support campaign measurement and optimization. Review the relevant plan availability and integration setup in the full pricing comparison.
Connect TrafficManager accounts to OpenAI and Claude through MCP. Use natural-language questions to explore platform and reporting data within the permissions of the connected account, without manually exporting reports for each question.
Allow advertisers to bid for traffic flowing through your affiliate network. Set a minimum bid for each country, device and promotion tool, then let advertisers compete within the rules you configure. Review plan availability in the pricing comparison.
The next-level feature for RTB marketing is here. The real-time bidding (RTB) system of our white label tracking platform allows your advertisers to compete with each other in real time for the traffic flowing through your affiliate network. All you need to do is set a minimum bid for each country, device, and promotion tool, then leave the rest to your advertisers while you enjoy the profits.
Route visitors to direct offers or SmartLinks using targeting rules such as country, device, operating system and carrier. Record the click and apply your configured routing logic before redirecting to the destination.
This unique promotion tool gives your affiliates the possibility to create their own smartlink by hand-picking offers from your marketplace themselves. Boost your CPM by letting them fully personalize the offers they show to their audience.
Automate your landing page A/B split testing and track conversions with TrafficManager. Add as many different landing pages as you want to your offers and let our software optimize the traffic for you based on the conversion rate. Feel free to remove low-performing landing pages and add new ones whenever you want: our system gives them all a chance to prove their worth and redirects the traffic to the best-converting ones. Your affiliates will never need to change their tracking links again when you test a new landing page, and they will enjoy your great conversion rates.
Leverage the most advanced real-time statistics and reporting with 50+ data breakdowns to efficiently analyze your campaigns and increase your profit.
Postback URL integration and testing tool available for both admins and affiliates, for live statistics and fast third-party offer integrations. If you prefer old-fashioned pixel tracking instead of postbacks, TrafficManager supports it as well, but we strongly recommend switching to S2S postback tracking due to its higher security level and the accuracy of the data tracked and reported.
All your affiliates will be able to use their own custom domains to promote your offers. If you wish, you can let them fully manage the tracking domains they use, including adding new ones or deleting existing ones at any time.
Upload as many creative banners as you want to your offers and let your affiliates monetize their traffic with this easy and intuitive tool. All they need to do is copy and paste the iframe code generated by our platform onto their website once.
Give your advertisers the possibility to sign up to your affiliate network and publish and fully manage their offers from their advertiser dashboard, while you keep the whole flow under control: you or one of your managers still needs to manually approve their offer listings and any changes they make. Sit back and watch your project grow.
Give custom access and rights to your employees/managers to easily manage the affiliate program. You can permit an affiliate manager to see only the activity and numbers of the affiliates you assigned to them, or grant access at the entire affiliate network level (managers can receive access from the admin to see the activity of all the affiliates). You can also automatically reward your affiliate managers with credit based on their affiliates' performance, using a percentage of your profit or payout, at your choice, including for other affiliate managers they bring under them and manage.
If you need to sign marketing agreements or contracts with your affiliates, TrafficManager lets you automate this task. Upload pre-agreements to your affiliate program that your affiliates will electronically sign at registration or before requesting their first payment. These agreements are always available to download from the affiliate account interface, as well as for the admin, affiliate manager, and finance user roles.
TrafficManager's highly customizable and automated anti-fraud solution for checking fraudulent traffic, conversions, and credit card transactions.
A perfect tool for lead generation marketing. With this white label solution you can track sales and manage financial offers, insurance, cash on delivery products (COD, such as nutra supplements), real estate, mortgage, car dealer offers, hotel sales, or any other offer that needs customer details and a CRM or lead management software to handle the leads. If you are into lead generation affiliate marketing, this feature is built for you.
TrafficManager is an affiliate tracking solution with an integrated billing tool for advertisers. If you have a product or a membership-based website and you need to charge your clients via PayPal or credit card and track your affiliate sales, you can integrate via API with several payment processors such as Stripe, Epoch, and CCBill. And if your payment processor is not among the ones we support, don't worry - we can bring it on board for you.
You can create any kind of custom payment profile for your affiliates including Cryptocurrency, PayPal, Wire transfers and many more. When requesting a payment in your affiliate program, your affiliates' credit will be put on hold and automatically deducted once you mark that payment as done. If you wish, you can also set a rule requiring your affiliates to upload an invoice before requesting a payment.
Fully manage your offer budgets and capping to control your advertising spend. You can add a total or daily budget, a total or daily cap for leads/conversions, or combine them as you wish. You can limit the cap or budget across the entire network or per affiliate. This feature is available with all our packages, regardless of the pricing plan.
Easy integration for e-Commerce websites using WooCommerce thanks to our S2S Postback plugin that will automatically integrate your website with our affiliate tracking software.
This TrafficManager Shopify plugin makes it simple for affiliates to link their Shopify store or landing page with TrafficManager. With this plugin, affiliates can easily send all the order details received in their Shopify store or landing page directly to the advertiser's products listed as offers in TrafficManager. From there, the advertiser can process the orders through a call center or shipping company and manage the order statuses (pending, confirmed, shipped, returned, canceled, etc.).
And many more tools to support your business.
TrafficManager is integrated with:
From our customers
Hear from the businesses using TrafficManager to run and grow their affiliate operations.
Teun
Review on Trustpilot

Brian Woods
Review on Trustpilot
Ian Engle
Review on Trustpilot
Laetitia Atylabab
Review on Trustpilot
Philip Bouldstridge
CEO - ISLAffiliates
Review on Trustpilot

Simmi Thakur
BSA
Review on Trustpilot

Marco Guarracino
Review on Trustpilot
Rosario Cicero
Review on Trustpilot
Excerpt from the original review.
David Acimovic
Review on Trustpilot
Jake Vogler
Review on Trustpilot
Jim Austin
Review on Trustpilot
Camsperformance
Review on Trustpilot
S S
Review on Trustpilot
Stefan Muehlbauer
CSO - Glize
Review on Trustpilot
Daniel Schiemann
Review on Trustpilot
Justin Collins
Review on Trustpilot
Laetitia Atylabab
December 2018
Review on Trustpilot
Excerpt from the original review.
Lore
Review on Trustpilot
Mario Bruno
Review on Trustpilot

William Soares
CEO - C & D Marketing


Adelina
COO - BackstreetAffiliates.com


Cam
Director - CodCash.com


Jim Austin
CEO

Dan
CEO - Smapcash.com

Sean Scott
CEO - Digiagi.com


Stefan Muehlbauer
CSO - Brokerbabe

Justin Collins
CEO - Switchclick LTD
Veronica
PR Manager - BabesMansion.com


David
CEO - Noesis Technology
Jacob Vogler
COO, Email International


Sergiu Baumbet
Marketing Coordinator

Mihaly Nagy
Project Manager - CamplaceGold.com

Rosso
CEO Gamingadult

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TrafficManager news, events, industry changes and achievements.
A brand discovered that a retargeting affiliate appeared to be claiming conversions it had not meaningfully influenced. Here is how reconstructing the complete click journey exposed the pattern and enabled a fairer payout model. SEO title: Retargeting Attribution Case Study | TrafficManager Meta description: See how full-journey attribution helped a brand identify suspicious retargeting touchpoints and build fairer affiliate payout rules.
Read the full articleYou have most probably already seen the recent announcements about the critical PHP vulnerabilities, and we would like to give you an update from our side. For our TrafficManager clients, the server updates have already been taken care of. Our technical team applied the patches within minutes of the security updates becoming available. No action
Read the full articleSiGMA World Rome is just around the corner, and we are happy to share that our CEO Florin Simovici will moderate one of the most (if not the most) interesting workshops you can attend at this magnificent event if you are running an iGaming affiliate program or plan to launch one in the future. The
Read the full articleDear partners, we have huge news from TrafficManager. From now on, all users of our platform, including admins, affiliate managers, advertisers, operators, and affiliates, can connect their TrafficManager accounts directly to ChatGPT or Claude through MCP. This allows them to ask questions and perform advanced analyses of their TrafficManager data using natural language, without exporting
Read the full articleHere is why custom tracking domains are more than a branding feature in affiliate marketing. Custom tracking domains are often presented only as a branding feature, but actually they are way more than this for your affiliates. They are also a business continuity tool. A custom tracking domain is a domain or subdomain owned by
Read the full articlePixel tracking and S2S postback tracking are often presented as two equivalent ways of reporting conversions. They are not. Both can report a sale, lead, registration, deposit, or another conversion event, but they rely on very different processes. Pixel tracking Pixel tracking works inside the user’s browser. A visitor clicks an affiliate link, the tracking
Read the full articleMost affiliate programs think of SmartLinks as a tool for affiliate networks that use them to bring some sort of order to chaotic traffic sources. In reality, they can solve problems and generate more revenue in almost any industry if set up correctly. Let see two simple examples. 1st scenario: Nutra / eCommerce Imagine you’re
Read the full articleMoving from one tracking platform to another is one of those decisions an affiliate network or program owner would never want to make. The problem is not moving the affiliates or the traffic, but all those little tweaks and setups behind the scenes that can quietly break the business, especially for companies handling large traffic
Read the full articleIf you run an affiliate program or network long enough, especially if you promote e-commerce shops with credit card billing and/or Cash on Delivery (COD) products you will eventually run into the same problem: affiliate fraud and misleading traffic. While for a bigger affiliate network or advertiser these practices are just “part of the business
Read the full articleOld-fashioned dropshipping is dead. The profitable one at least. Instead, we got back a better option for the final consumer — and far more profitable and stable as a business model for shop owners, media buyers, media-buy agencies (also known as affiliates), and potentially for influencers too. Say hello to the modern Cash on Delivery,
Read the full articleWe’re happy to introduce our newest feature release: the Meta Conversions API, now available for Agency plans and above! This feature is designed to streamline the integration between your affiliates’ TrafficManager dashboard and their Facebook Business Manager. Why You’ll Love Meta Conversions API The Meta Conversions API makes it easier than ever to: We’ve made
Read the full articleWhy should you consider building your Affiliate Network or Affiliate Program on a SaaS affiliate tracking platform instead of developing it yourself, in-house? This is a very controversial subject and not very well covered in my opinion. Most of the people willing to take this street don’t know what is awaiting on the path, I
Read the full articleFlexible payment options: credit card, PayPal, cryptocurrency, or bank transfer